TV rights: beIN must cut corners, Nasser has it bad

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By: Nicolas Gerbault

The standoff ended short. And the bill is steep. For beIN Sports, and especially for its boss, the pill is bitter.

The tension had been palpable for months. By deciding to no longer pay all of the sums owed to the Professional Football League, beIN Sports had launched a head-on challenge to the body. The Qatari channel was protesting against broadcast restrictions deemed unfair, inherited from a former contract with DAZN. But this Tuesday, the Paris Economic Affairs Court put an end to the conflict in the sharpest possible manner: beIN was dismissed all its requests and ordered to pay 14.13 million euros in arrears to the LFP.

A humiliation for the “savior” of French football

For Nasser Al-Khelaïfi, this decision is much more than just a financial setback. It’s a real humiliation. He who, through beIN, has often positioned himself as the
“savior” of French football, ready to put its hand in its pocket during successive TV rights crises, today finds itself treated like a deadbeat. The cold press release from the LFP, recalling the demand of “respect for reciprocal commitments”, sounds like a scathing clarification. The message is clear: beIN is just a commercial partner like any other, and not a benefactor above contracts.

This conviction, coupled with the fact that Ligue 1 will be broadcast in full on the Ligue 1+ platform from next season, represents a profound rupture. For the boss of beIN Media Group, also president of PSG and central figure of the ECA, the feeling of ingratitude must be immense. While a senatorial report highlights his potential conflicts of interest, French justice calls him to order on his contractual obligations.

An inevitable strategic withdrawal?

Nasser Al-Khelaïfi’s reaction risks being equal to the affront. Gone are the days of arrangements and nudges. The relationship between beIN and the LFP will become cold, purely transactional. The disengagement of the French championship chain, already recorded for the future, could accelerate. Ligue 1, by depriving itself of a premium broadcaster and a powerful financial ally, is taking a considerable risk.

Nasser, for his part, will refocus his influence where it is essential: at PSG, at UEFA, on the international scene. It no longer needs Ligue 1 to exist. On the other hand, Ligue 1 could well regret having pushed its “firefighter on duty” towards release at a time when the TV rights market is more fragile than ever.