Chelsea have found their new shirt sponsor

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By: Manu Tournoux

Chelsea have found their new shirt sponsor

On the sidelines of the resumption of the English championship against Liverpool, Chelsea was still looking for a main sponsor after ending its collaboration with the Three brand. After trying unsuccessfully with Paramount + and Stake, the English club finally seems to have reached the goal. Indeed, the DailyMail informs this Wednesday that the Blues have reached an agreement with Infinite Athlete for the 2023-2024 season.

The sponsorship contract between the London formation and the American technology company should be around 40 M£ (just over 46 M€) per year. The English tabloid adds that both sides hoped to confirm the deal on Tuesday but have yet to wait for Premier League approval. If the plan goes off without a hitch, Infinite Athlete should make an appearance on Mauricio Pochettino’s strip tunic against the Reds next Sunday.

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Manu Tournoux

Manu Tournoux is a passionate and knowledgeable football enthusiast with a special focus on French football. Born and raised in France, Manu discovered his love for the beautiful game at a young age and developed a deep understanding of the ins and outs of "Le Championnat." His French roots and extensive experience in football journalism have made him an invaluable asset to the French Football Weekly team. As an author for the website, Manu's expertise includes not only in-depth analysis of Ligue 1 and Ligue 2 matches but also insightful profiles of up-and-coming talents, detailed transfer news, and engaging coverage of the French national team. His captivating writing style and undeniable passion for the game have earned him a loyal following among our readers. When he's not crafting engaging articles for French Football Weekly, Manu enjoys attending live matches whenever he can, exploring football culture in various French cities, and engaging in spirited debates with fellow fans. Feel free to follow Manu on Twitter and interact with him as he shares his expert opinions, insights, and love for French football.

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