Zinédine Zidane alongside Wendie Renard and Kadidiatou Diani: no, “Zizou” should not take over the French women’s team after Hervé Renard, but he is joined in a new adidas poster by stars of women’s football .
Eighteen years after a legendary advertisement with football stars and even legendary players, adidas has recreated a superb poster mixing footballers and footballers in order to promote women’s football. Zinédine Zidane is still there and is no longer accompanied by Michel Platini, David Trezeguet or Patrick Vieira, but by the stars of Les Bleues Wendie Renard and Kadidiatou Diani. Griedge Mbock, the defender of OL and Les Bleues, is also present.
On the new poster, Lionel Messi, David Beckham and Kaka complete the cast of football legends with “Zizou”. Jude Bellingham leads the new stars of the three-stripe brand with Rafael Leao, Declan Rice, Gabriel Jesus, Gabriel Martinelli, Paulo Dybala, Brahim Diaz. Older players like Thomas Müller, Manuel Neuer, Arkadiusz Milik, Casemiro and Raphaël Guerreiro complete the ensemble.
Memorable advertising
Among the girls, we find Alessia Russo, Athenea Del Castillo, Christiane Endler, Gabby George, Hinata Miyazawa, Irene Guerrero, Katie Zelem, Kim Little, Linda Caicedo, Linda Dallmann, Lisa Boattin, Martina Rosucci, Mary Fowler, Olga Carmona and Sarah Zadrazil (in addition to the three French players mentioned), players who almost all participated in the Women’s World Cup in Australia and New Zealand last year.
The adidas ad before the 2006 World Cup has become legendary. The all-star reunion was incredible. Two kids who are football fans, José and Pedro, select players to organize a match on a dirt pitch, starting with Djibril Cissé (!), before even calling Franz Beckenbauer and Platini (advised by “Zizou” at Jose). “Impossible is nothing”concluded the commercial.
