In 2023, everyone was talking about him. Even if his exploits at the World Cup in Qatar are the work of the month of December 2022, Kylian Mbappé has been the center of discussion for the following 12 months. Closely scrutinized since his debut, the Bondynois has the wind in his sails and his popularity has only increased over the months and his complicated future at PSG last spring has caused even more talk.
For all his reasons and at the end of a year that was both individually successful and collectively frustrating, Kylian Mbappé is one of the French personalities most cited in the French media according to a study by the Tagaday firm. Fourth most cited Frenchman behind Gérald Darmanin, Elisabeth Borne and Emmanuel Macron, the 25-year-old striker is the sportsman who is most talked about in the media with 150,000 quotes this year. As a reminder, the former Monegasque was ninth last year.