The Swedish striker's jersey No. 14 has already broken all the club's sales records for a new recruit, the first figures showing an unprecedented request on physical and online retail platforms.
The Gunners finalized the highly publicized transfer of gyookeres on July 26, by paying an initial sum of 63.5 million euros (54.8 million pounds sterling or $ 74.2 million) to ensure its services with the Sporting CP. Before the friendly match against Newcastle United at the Singapore National Stadium, Gyokeres was officially presented to the public and was greeted by a thunderous applause. The enthusiasm of the fans was palpable, many considering it as the solution in the long search for an effective center-forward by the club.
The jersey n ° 14 occupies a privileged place in the history of Arsenal, since it previously belonged to Thierry Henry, the top scorer of all time of the club. Although Gyokeres would have preferred n ° 9, his desire to carry the No. 14 only makes him even more sympathetic in the eyes of supporters, who consider this issue as symbolic of the offensive heritage of Arsenal.
Viktor Gyokeres has the Arsenal site plant
To celebrate its signature, the club has launched a promotional offer allowing fans to print “Gyokeres 14” on any Arsenal jersey of the new season without additional costs. This service, the usual price of which is £ 16, was available both in the club's official stores and on the team's online store. The promotion aroused such enthusiasm that the online store of Arsenal briefly planted due to the large volume of traffic.
Figures of madness
The promotion should continue until Thursday, and analysts expect total sales to climb even more as more and more fans benefit from the free name and number offer. It is important to note that the final statement will also include the data from third -party retailers who do not participate in the promotional campaign, which means that the final figures could be even more impressive.
Before the arrival of Gyokeres, the jerseys bearing the names of Bukayo Saka, Declan Rice and Martin Odegaard was regularly among the best sales. However, Gyokeres quickly overshadowed them all, which testifies not only to his immense popularity, but also of the considerable expectations aroused by what he could accomplish in the arsenal jersey.
