BeIN Sports spends 78.5 million per year to be able to broadcast the Ligue 1 meeting on Saturday at 5 p.m. The Franco-Qatari channel is due to face several constraints concerning the retransmission of this match.
She cannot broadcast the same club more than eight times during the same exercise. In addition, it is forbidden to choose the same team twice during two consecutive days. Annoyed by this situation, Youssef al-Obaidly sent an email to Nicolas de Tavernost to him tells him of his dissatisfaction.
“While LFP Media is the lesson in BeIN Sports on contractual respect, we find it curious that many other broadcasters, in recent years, have been authorized to rewrite, cancel or abandon their contractual commitments – which has seriously harmed the value of French football. Meanwhile, Bein Sports was the only diffuser to remain faithful to the LFP – and yet we are always treated as a kind of bank at the request of LFP Media, and worse still, like third class citizens “, begins by making the leader of beIN SPORTS FRANCE to the director general of LFP Media.
“All that Bein Sports demands, fundamentally, is a fair treatment – no new major rights, no contract renegotiation – simply a fair treatment, up to the exceptional investment that we have currently (and for almost twenty years) in Ligue 1, Ligue 2 and international rights of French football. We simply ask that the constraints of choice of match and programming will be lifted. These unjustified and disproportionate restrictions no longer have to be, given the early termination of the agreement between LFP Media and Dazn ”continues the manager of the Franco-Qatarie chain.
BeIN SPORTS-LFP, it's war!
“It is also curious that the LFP and LFP Media now seek to impose a discussion of 'good will' concerning the search for new sponsorship incomeunderlines Youssef al-Obaidly. BeIN Sports was continuously the target of protests in the stadiums, in the media and across the country for having simply suggested such a sponsorship, as well as for our investment in Ligue 2.. Neither the LFP nor LFP Media defended their diffuser or our staff in the face of this situation. And it is deeply ironic that the LFP and LFP Media give lessons on the “scrupulous” application of contracts, when there is not even a sponsorship contract in place. »»
As a conclusion, the director general of Bein Media Group gives a real moral lesson to his interlocutor:
“The big irony is that the value of French football has collapsed in recent years, largely because the LFP and LFP Media have not been able to preserve their most precious relationships – those with the broadcasters, and in particular the stable partnership between BeIN Sports and Canal+, which has so well served French football for almost a decade. And we are there, to have to exchange letters concerning the choice of a single match of Ligue 1, even though BeIN Sports pays 78.5 million euros for this match – despite the total absence of market – and that these millions constitute the only source of domestic income guaranteed for League 1. We suggest that LFP Media would be well advised to learn from repeated errors; Namely, preserve the only dissemination relationship and the only source of guaranteed income that has it left, and build a partnership for the future. ”
