It is a battle that rages in the world of football. Very dependent on the income related to the sale of TV rights for their survival, the European championships and clubs have attended in recent years an acceleration of hacking techniques, with platforms or networks which offer the broadcasting of all the imaginable matches for derisory sums compared to the price of subscriptions, or even for free. What to seduce the public football, which in addition to relatively substantial prices to be able to follow legally football, must also often subscribe to several platforms at the same time. If hacking allows fans to save some savings, it logically has unfortunate consequences for clubs. In recent months, in France, the LFP as many clubs have brought messages to encourage their supporters to look at football legally. “The subscription to official broadcasters is essential for the economy of Olympique de Marseille. Hopes, educators, champions, love of the jersey. Sing, vibrate, celebrate together. Stop piracy. To subscribe to an equal offer is to win OM ”had for example published OM.
But what about our Spanish neighbors? The situation may be more complex and boring, for fans anyway, since it is the country where football on TV is the most expensive. You should first know that it is the Movistar platform which has the rights of the Liga, which are shared with Dazn, as well as those of European competitions. A subscription to Movistar, however, allows you to see all of the Liga and LDC matches since the Dazn channels are available on the Movistar box and the player, but there are two major issues. First, to subscribe to the entire football with Movistar and be able to watch the matches via the cable, you must … also subscribe to the fiber and mobile offer, which already increases the bill to more than € 105 per month. A colossal sum in a country where purchasing power is lower than that of France. Cheaper subscriptions to the player/application exist, but they only give access to a limited number of games. There is also the possibility of being satisfied with 5 games per day via Dazn, against € 19 for the cheapest package. But as much to say that looking at football in Spain is even more expensive than in France, and everywhere else in Europe. It should still be noted that there is a clear match per weekend and it should also be noted that overall, both Movistar and Dazn propose a fairly diverse and rich over-match content.
Spain, European football champion… and hacking
You can imagine, our dear Iberian colleagues have also used to call on these famous four -letters platforms or use certain social networks of Russian origin in particular. A study unveiled last November believed that a three of three Spanish is illegal football, the record in Europe. The diffusers are rather opaque as to the quantity of subscribers to their content, but one thing is certain, the shortfall is enormous for them and for the Liga. Javier Tebas, the president of La Liga, recently revealed that his championship loses around 700 million euros per season due to hacking. For the sulphurous boss of the Spanish League, it is imperative, for the good of his clubs, and so that they can compete with England in particular, that piracy ceases and that people are subscribed to the diffusers. “If within 2 or 3 years the current dynamic does not change, we will have a decrease in TV rights which will affect football”he warned last September, while currently, the Liga clubs share around 1.5 billion euros per year.
And Tebas is very involved in this fight, well supported by the other executives of the League. Recently, he also explained to devote 60% of his time to this fight! He adopted a very aggressive strategy, starting from war against tech giants, accusing them their total inaction and passivity. “Google is a criminal organization that collaborates so that this hacking offense can be committed and benefits. Cloudflare is also a criminal organization. They meet the criteria: 2 or more parts which act illegally for a crime to be committed. Google cooperates so that illegal broadcasts arrive at the consumer, whether via the phone or the Internet, and then they earn money with Google Ads or subscriptions ”he launched in November, also evoking Meta and Telegram. He is ready to bring all these beautiful people to justice if these hosts do not banish illegal content broadcasters.
Tebas attacks fans
Recently, he won several fights, having managed to bring down Duckvision, a broadcaster of pirate matches which had around 200,000 users per month. A war which is therefore effective, but there are still many battles to lead for him. Consumers are also targeted, even criminalized. “The thief is not only the one who broadcasts but also the one who looks for free or buy it at ridiculous prices. To look at pirate content is to fly is to be a thief ”he wrote on social networks. For the anecdote, during the Liverpool-Real Madrid match, Vinicius Jr (absent for this shock) had made a story Instagram In which we could see that he was watching the match on a foreign channel, while he was in Madrid. So illegally. Javier Tebas attacked Brazilian publicly and even sent a letter to Real Madrid! He has hammered many times that there would be sanctions for users, and these are threats to take very seriously. Fines of € 450 have already started to fall for some users of pirate platforms, a sign that Tebas does not laugh at all.
Enjoying a fairly basic popularity rating across the past, it is not with this type of measure that Javier Tebas will redo an image. The many media outings of the boss of La Liga have the gift of annoying public opinion in Spain, where there are logically disproportionate prices, especially in comparison with other European countries. Football on television is a luxury for our Spanish neighbors, where the passion for football remains intact, as shown by the audience scores of the matches broadcast in clear. But it is no coincidence that the Kings League, free, a hit, and that youth are turning more and more to other types of free or more affordable audiovisual content. Clearly, La Liga, like most of the other big European championships, faces a big problem …
