A new sponsor worth €5 million annually for PSG

Published:

By: Manu Tournoux

Paris Saint-Germain is preparing to sign with a new major partner. According to The Teamthe capital club is on the verge of formalizing an agreement with the French cosmetics giant L’Oréal for a commitment of at least two years, the annual amount of which is estimated at less than 5 million euros.

After recently concluding agreements with Coca-Cola and the car manufacturer BYD, the double European champion is continuing its strategy by increasing its sponsorship contracts.

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