A 180 degree turn. Still coaching Werder Bremen in 2017, Alexander Nouri left the sidelines to manage McDonald’s restaurants. In Germany, this information has been widely commented on by the press for several days. As a reminder, Nouri caused a sensation during the 2016/2017 season when he went on a run of 10 games without defeat on the bench for Werder Bremen. His results allowed his training club to save themselves from relegation, and even finish in 8th place in the championship.
Then passed through Ingolstadt and Hertha Berlin in Germany, he also coached in 2022 for Kavala, in Greece. From now on, it is therefore in the service of his two McDonald’s franchises, located in Herzogenrath, that Nouri uses his managerial qualities. “Ultimately, both worlds are about mobilizing people. In football, it’s the players; here, it’s the employees. But the basic principle remains the same: you have to understand who is sitting in front of you, what motivates them, and what they need to perform well.he explains to the German daily South German Zeitung.
