Barely the 2025-2026 season launched, Kylian Mbappé already displays the color. This time, it is not a sports record. Having become the new number 10 of Real Madrid after the departure of Luka Modric, the French international panics the sales of jerseys.
This is indeed what we learn Sport. According to information relayed by the club, 3,300 French international tunics are sold on average per day. A record that has dropped that held by Cristiano Ronaldo since 2009. The figures for the first 48 hours are even more impressive, since a total of 345,000 Flécées Flécqués Kylian Mbappé found takers.
By assigning the number 10 to the French star, Real Madrid knew it was a big marketing stroke. And the least we can say is that the bet seems successful.
Mbappé, number 10 “special”
Faced with Osasuna, on the first day of Liga, Kylian Mbappé had the opportunity to dress for the first time his new number 10. Asked about it, the Frenchman did not hide his joy: ” The 10 is special here, but the 9 was too. What matters is playing the Bernabéu and giving pleasure to the supporters ».
Beyond the symbol, the choice to assign the number 10 to the French demonstrates the clear will of Real Madrid: place Kylian Mbappé at the center of his project. After a successful first season at the individual level (44 goals and 5 assists, in 59 matches), the former Parisian will have to succeed in carrying his own in the summits during this new exercise.