BeIN Sports is missing in Ligue 1

Published:

By: Manu Tournoux

The Ligue 1 TV rights crisis is not resolved. So much so. While the Professional Football League, for lack of sufficiently generous contenders, has chosen the dedicated channel built by him, the defection of Canal+ in this new adventure already seems to compromise the project. And now BeIN Sports makes its strong head, plunging even more LFP and French football in embarrassment.

Last survivor of the former model, holder of the rights of a match per day of the championship – for an envelope of 78.5 million euros – the Qatari group is reluctant to keep its initial commitments. On the sponsorship agreement at 20 million euros first, due to lack of satisfactory returns from Ligue 1 clubs; Also on the terms of the current contract, Bein demanding more flexibility from the League.

well in disagreement with the terms of the contract

For the time being, BeIN Sports has the first or second choice, alternating, at each lifting. But without being able to program the same team more than eight times, and without the possibility of broadcasting the same club twice in a row. On this last point, the LFP is ready for concessions, but on the condition that the 20 million euros of sponsorship planned are already acquitted by the Visit Qatar entity.

“” The sponsorship contract of 20 million euros to which you refer has never been agreed, never signed, and has never seen the light of day between LFP Media and Qatar Tourism “, Argue, however, Yousef al-Obaidly, the boss of Bein France, in a salty missive addressed to the League and in which the interested party believes that” LFP Media failed in an essential obligation of our agreement ».

An incomplete first deadline

“” LFP Media is now trying to take advantage of a contractual breach – not by remedying it or finding a simple solution – but by imposing on a tripartite tripartite arrangement, which constitutes a form of pressure that can easily be considered as coercive and abusive “, Continues the management of the media group attached to Doha, thus relayed by the team. BeIN thus considering the deal of 20 million euros in zero and non -avenue sponsorship.

To this end, the first deadline due this season by BeIN Sports to the Professional Football League has been amputated by 4 million euros. Only 14 million having been settled against the 18 expected this Tuesday, August 5. Meeting on the board of directors this Thursday, the LFP plans to put its Qatari partner formal notice for non-compliance with the contractual clauses.