The Champions League soon in clear, the huge stroke of M6!

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By: Manu Tournoux

PSG holds its final-the second in its history after 2020. Wednesday evening in front of their boiling public in the Parc des Princes, the Parisians took the best on Arsenal (2-1). Already victorious on the outward journey to London (0-1), the Red and Blue thus validated their place for the grand final of the Champions League, on May 31 (9 p.m.) in Munich.

In the final, the men of Luis Enrique will challenge the Inter-Milan, a fall of FC Barcelona of Lamine Yamal in the previous round. A poster that will be broadcast on Canal+, exclusive diffuser of the Champions League. And for the not subscribed to the encrypted chain, there will be the possibility of seeing the match in clear.

Indeed, since a 2004 decree, sporting events ”
major »Must be accessible to everyone. The Olympic Games, the Blues and XV matches of France or the final of major competitions, like the C1, must therefore be broadcast in clear.

With PSG in the final, M6 is already rubbing his hands

And unlike previous years, it is not TF1 that will broadcast this 2025 final of the Champions League. It was M6 who became the clear broadcaster of the next three C1 finals last March. And what better way to start with a poster with a French club, PSG in this case. This will inevitably boost hearings, and advertising revenues.

Indeed, the presence of Paris Saint-Germain in the final will bring very large to the M6 ​​group. He had fixed the cost of the advertising spot by around twenty seconds between 30,000 and 90,000 euros, depending on his time of passage on the screens, reports Sportswoman. But with PSG in the final, advertisers will finally have to pay at least 44,000 euros and up to 160,000 euros for an advertisement.