The M6 group has won the broadcast of a major event in the world of football.
The information has the effect of a small bomb in the French audiovisual landscape: M6 has recovered the TV rights for the 2026 World Cup. The group won the call for tenders for the broadcast of this major event by outbidding in his match with the TF1 group.
Historical broadcaster of the Blues, the first channel was confident in this important issue. For several decades, TF1 has remained the reference free channel for following the major national selection competitions. The outcome of this soap opera is a historic failure for TF1.
Incredible blow for M6!
For its part, M6 therefore confirms its progress in the audiovisual landscape of French football. Subject to competition from major paying broadcasters for club competitions (Canal +, beIN SPORTS, Amazon, RMC Sport), the group has already made a name for itself thanks to the broadcast of Europa League matches.
As for the French team, the sixth channel can also draw on considerable experience having shared the broadcast of the Blues with TF1 in recent years. As a reminder, the 2026 World Cup will take place on the North American continent, in the United States, Canada and Mexico.
