After hosting the big evenings of the Rugby World Cup on TF1, Isabelle Ithurburu can look forward to the XXL audiences for 50′ Inside, the Saturday magazine that she now presents in place of Nikos Aliagas.
Just three months after her arrival on TF1, Isabelle Ithurburu is on the rise! The former presenter of the Top 14 on Canal+ channels not only masterfully directed the post-matches of the 2023 Rugby World Cup organized in France. But, since the beginning of September, she has also brilliantly taken up the torch left by Nikos Aliagas at the head of the Saturday magazine 50′ Inside about the lives of celebrities around the world.
Ithurburu was little known to the general public, and even completely unknown compared to the star presenter of TF1. Her 50′ Inside yet explodes audience records. Last Saturday, from 6 p.m., the second part of the show (The Mag) was followed by 2.99 million viewers for 19.7% market share (according to Médiamétrie), thus ahead of Do not forget the lyricshosted by Nagui, who reached 2.86 million singers for 18.2% PDA.
When’s the sequel?
In short, the 40-year-old Paloise is off to an extremely good start at TF1. The former sports journalist has become a familiar face to TV viewers in just a few weeks and is now waiting for her turn to be a TV star. Isabelle Ithurburu was categorical: far from the Top 14 evenings followed by only oval ball fans, she now wants to present major entertainment shows.