Antoine Griezmann delivered a post-match reaction in Arabic and without the slightest false note.
No, you’re not dreaming ! Antoine Griezmann speaks Arabic. A video circulating on the web shows him expressing himself in this language and perfectly. Is it perhaps to prepare for his potential future stay in Saudi Arabia?
A Griezmann served in all languages
In reality, his voice was dubbed by artificial intelligence. This is a new technology that has emerged and the Spanish La Liga plans to offer it to its broadcasters from January 2024 to attract even more viewers around the world. And, in turn, sell its rights a little better internationally.
📺🎙️⚽️ Javier Tebas, La Liga boss, announces that the use of artificial intelligence makes it possible to quickly translate the player’s interview into English, Arabic or any other language with an artificial voice. Like here Antoine Griezmann speaking Arabic 👇🏼 #Sportel pic.twitter.com/CVIxWT5b9p
— Sacha Nokovitch (@SachaNoko) October 24, 2023
Thus, there will no longer be any need to translate a player’s words in the studio, with the risk that this entails of making mistakes or distorting the statements. Everything will be done by AI, with perfect sound and using the voice of the person concerned.
The footballers will therefore be able to arrive in the mixed zone, express themselves in their own language and the translation will be done instantly into the language chosen by the viewers. We definitely cannot stop progress. It remains to be seen what the main stakeholders think of this novelty. It’s not certain that they’re completely happy with it.