If Kylian Mbappé’s popularity is no longer in doubt, the French world champion is not the player who sells the most jerseys within the squad.
Since last summer, Paris Saint-Germain has entered a new era. No more galactic politics: the capital club relies on a strategy focused on promising young people around Kylian Mbappé. The 2018 world champion obviously remains the head of the project, especially after the departures of South American superstars Lionel Messi and Neymar.
Since last summer, Paris Saint-Germain has entered a new era. No more galactic politics: the capital club relies on a strategy focused on promising young people around Kylian Mbappé. The 2018 world champion obviously remains the head of the project, especially after the departures of South American superstars Lionel Messi and Neymar.
However – and against all expectations – Kylian Mbappé is not the player who sells the most jerseys within the Paris Saint-Germain squad. Journalist Abdellah Boulma specifies that another international player has an even more significant impact in the merchandising aspect: it is Kang-in Lee.
Promoted to his country’s star system at a very young age, the South Korean midfielder is a true icon on the Asian continent. His successful participation in the last Asian Games further demonstrated his popularity in South Korea. Kylian Mbappé, however, remains second behind the South Korean international in this honorary ranking.
