Since the takeover of PSG by QSI, the capital club has become a media and marketing machine. From year to year, Paris seeks to establish itself as the trendy club throughout the world and therefore to reach all audiences. A strategy very often pointed out by the club’s supporters while PSG regularly invites influencers who have nothing to do with the football sphere.
This Friday, on the occasion of PSG-Nice and the tribute to Marco Verratti, PSG decided to invite the famous 21-year-old Youtuber Inoxtag (more than 6.5 million subscribers on Youtube) for the pre-match. And the least we can say is that his visit was a real fiasco and did not fail to provoke a reaction on social networks. Asked about his fondest memory as a Parisian supporter, Inoxtag delivered a rather surprising answer: “It’s something I remember from a long time ago. I don’t know if I’m talking nonsense. I was on a quay of the Seine or by the sea, with friends. Everyone was watching the match in the bars. And it was the Champions League final. I think it was against Liverpool that we lost. Everyone was shouting. », he said before being corrected by the presenter on the identity of PSG’s opponent (Bayern Munich). But as a reminder, the final lost by PSG in 2020 took place in the middle of the Covid period and therefore with a curfew and restrictions to avoid gatherings.
